The preferred background color for the full-color logo is white. The logo may also be used on a background color that is equal to a 20% value of black or lighter.
Whatever the background, be sure that the logo stands out and is easy to read.
The full-color reversed logo may be used on a background that is black or on a color or photograph that is darker than an 80% value of black. The logo must stand out.
The logo may also be used on a photographic background, as long as the logo is still legible.
Examples of Correct Backgrounds