Primary Typefaces

Our brand typefaces are Minion Pro and Helvetica Neue. Each font is available in several versions to accommodate a flexible range of design needs.

Minion Pro was chosen for its simplicity and legibility. It has a friendly, accessible appearance that fits the warm nature of our brand. The tall x-height keeps it easy to read at all sizes.

Helvetica Neue was chosen for its clean, modern look. It, too, is very easy to read and also offers a wide range of styles to serve every design need.

Minion Pro Typefaces

Minion Pro Typefaces

Helvetica Neue Typefaces

Helvetica Neue Typefaces