A recent Annenberg Poll shows strong public backing for the MMR vaccine, even as measles cases climb across the U.S. and Canada. However, the findings also reveal significant gaps in awareness about the disease and continued belief in ineffective treatments.
87% support MMR vaccine benefits; 80% favor school-entry mandates.
Many remain uncertain about measles risks, especially in pregnancy.
Public is divided on unproven treatments like vitamin A and cod liver oil.